New Partnership Announcement: Renewal by Andersen and the Seattle Kraken

Seattle, grab your jerseys…we’re headed to Climate Pledge Arena! Renewal by Andersen of Washington is excited to announce that we are now Official Partners of the Seattle Kraken.

Kat Marriott, President at Renewal by Andersen shared, “We’ve always been proud to call the Pacific Northwest our home, and now we get to cheer alongside a team that represents this local pride so well. We are absolutely thrilled. Go Kraken!”

Let’s start by saying, we may know more about specialty window glass than the kind Matty Beniers or Jared McCann slam into on the ice. But the core values The Kraken pursue every day echo the same foundation on which we’ve built our business. The Kraken bring grit, teamwork, and a commitment to their fans. At Renewal by Andersen, we approach our work the same way. Every project we take on and every home we step into is a chance to go the extra mile and earn our customers’ trust while supporting our community.

When we talk about this “community” we really mean it and embody it. Our team of installers, design consultants, and oBice crew are rooted right here in Washington state. So, having the chance to stand alongside the Kraken and represent Seattle together is nothing short of personal. And it’s a responsibility that we don’t take lightly. We know we’re representing our very own community, and that’s something we’re extremely proud of.

One other component that makes this partnership special is how Renewal by Andersen and the Kraken both seek ways to give back. The Kraken are huge proponents of community outreach. They run and support programs like the One Roof Foundation, which focuses on supporting youth homelessness, environmental justice, and access to play, in addition to utilizing Kraken Common Thread themed games to commit to inclusivity and unity within the Kraken community.

Similarly, we at Renewal by Andersen make it a priority to regularly create opportunities to help others. Our Community Service Volunteer Committee runs fundraisers, supports families in need, and volunteers with local organizations every year.

Mariana Landaburu, Traditional Marketing Manager and volunteer head of the Community Service Committee, says, “I’ve been with RbA for over five years, and it’s been such a rewarding ride getting to work on so many fulfilling projects. But being able to give back to my local community and neighbors…that’s what genuinely makes me proud to be part of this team.”

By now, a pattern should be clear: COMMUNITY is KEY. We have a heart for people and find that’s the fuel for all that we do. We give and we help not because we have to, but because it’s truly the right thing to do. We believe that being an exceptional company is more than just delivering great product; it’s about being a good neighbor.

And finally, we can’t talk about the Kraken without calling out the amazing arena they call home. Climate Pledge Arena is the first arena in the world to earn a Zero Carbon Certification, running entirely on renewable energy and cutting out fossil fuels, making it one of the GREENEST arenas anywhere. This aligns with Renewal by Andersen’s mission to help homeowners reduce their environmental footprint with our replacement windows and doors. Renewal by Andersen windows are designed for energy eBiciency, and Fibrex®, our proprietary composite material, is as sustainable as it is durable. We also choose building practices right here in the United States that aid our green initiatives. Our Minnesota manufacturing facility is powered by 100% renewable electricity, and our windows are assembled with 100% renewable energy.* The cherry on top: because our windows and doors meet specific performance standards, we are also proud to have earned ENERGY STAR® recognition for 10 consecutive years, including 2024’s Partner of the Year for Sustained Excellence. Add our sustainability mission to the long list of ways in which we’ve found such common ground with the Kraken.

Beyond all of that, it’s also just pure FUN to be partnering with a renowned team that is close to the hearts of so many of our employees. It’s common to see Kraken gear around the oBice (we’re looking at you Corey Epley, our diehard sports guru and CX Director…and you, our Inside Sales Center teammates on “Jersey Fridays”!). We are truly fans through and through and that only makes this partnership that much sweeter.

Jacob Gonzalez, Senior Non-Traditional Marketing Manager says, “This partnership just makes sense. Myself and so many teammates are huge Kraken fans. Our local pride is oM the charts – and the Kraken embody everything we love about this city. They show up and give it their all, and they support the people who make Seattle the amazing place that it is. It’s a natural, like-minded collaboration. On behalf of all of us at Renewal by Andersen, I’m proud to support this team.”

Jacob said it well. The work we do at Renewal by Andersen might happen inside homes instead of inside an arena, but the idea is wholly the same. It’s all about people coming together to build something and make it better than it was before. The Kraken do that on the ice, and we do it through our craftsmanship and care for our homeowners.

So Seattle, next time you’re at Climate Pledge, look out for the GREEN! Our Renewal by Andersen logo is highlighted in-arena. And if you’re watching at home, you’ll see us featured on the televised broadcast. Check out the logos on the ice, on the glass behind the net, and circling the arena (we’ll be honest, in excitement, our Marketing team took about 100 screenshots of our branding featured in that first broadcast)!

But this partnership is more than a logo on a wall or big screen. It’s something so much bigger. It’s a connection point to neighbors, fans, and families across the region. We’ll be showing up at games, local events (we loved seeing you all out and about at the Green Lake 5K a few weeks ago!), and undoubtedly in a few other unexpected places. So, keep an eye out! There’s so much more to come.

For now, we leave you with eager enthusiasm and a cheer! Say it with us now…

Here’s to community and hometown pride! Let’s go Renewal by Andersen, and let’s go Seattle Kraken!

Catch all the partnership updates by following us on Instagram!

*Renewable energy certificates (RECs) sourced from Xcel Energy’s Renewable *Connect program comprised of energy from wind and solar sources.

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